Heritage, tradition, family, the land; all these are more than just WORDS, to the rancher and cowboys Bill knows. So many of them have worked or lived on the same ranches for generations. They and their families love and are devoted to this particular way of life, and could never comprehend not having their children and grandchildren follow in their footsteps. They are self-reliant, proud, hand working, straight-forward, and committed to this life. These traits are some of the reasons why those who do not live the cowboy life admire and collect the art that portrays it.